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Manager / Assistant Manager - Business Development and Marketing

The University of Hong Kong

Apply now Ref.: 537466
Work type: Full-time
Department: Campus Services Office (61200)
Categories: Executive / Technical / Support
Hong Kong

Applications are invited for appointment as Manager / Assistant Manager - Business Development and Marketing (at the rank of Administrative Assistant II / Executive Officer) in the Campus Services Office (Ref.:537466), to commence as soon as possible, on a two-year fixed-term basis, with the possibility of renewal.

The Campus Services Office (CSO) is seeking a high-caliber individual to join the team as Manager / Assistant Manager - Business Development and Marketing. The CSO is a newly established unit to unify the management of various service entities, including catering services, on-campus business outlets, postgraduate residences, and upcoming operations of guest accommodations and staff quarters.  The CSO aims to foster a service-oriented culture, improve operational efficiency, and ensure the long-term financial sustainability of these units by taking a more dynamic business approach.

Qualities and Qualifications

  • Applicants should possess a recognized Bachelor’s degree in Business Administration, Marketing, Communications or a related field;
  • Not less than 5 years of proven work experience in brand-building, marketing campaign management, digital marketing, content marketing, or external communications;
  • Ability to manage fast-paced projects and collaborate effectively with internal teams and external partners in a dynamic environment;
  • Strong analytical skills to interpret data, generate insights, create and present marketing strategy to the management;
  • Self-motivation, strong organizational and multitasking abilities, and good problem-solving, communication and interpersonal skills;
  • Excellent communication skills in English, Chinese and Mandarin;
  • Familiarity with AI tools, social media platform management, and proficiency in Canva for creating digital content is an advantage;
  • Proficiency in Microsoft Office Suite (Excel, Word, and PowerPoint), and experience with Google Analytics; and
  • Ability to work independently and collaboratively within a team in a fast-paced environment.

Detailed Responsibilities

  • Drive growth and expand opportunities for the CSO's service-oriented endeavors by identifying new markets, forging strategic partnerships, developing and promoting campus services within the CSO’s portfolio;
  • Support the development of promotional strategies for various campus services, and develop and execute of marketing plans to boost the CSO’s brand and visibility;
  • Analyze market trends, research potential new markets and partnerships, and explore new ways to brand and promote existing products or services;
  • Cultivate and maintain relationships with both internal and external stakeholders, including potential clients and industry partners;
  • Prepare proposals, develop pricing strategies, and negotiate agreements for various projects and collaborations;
  • Stay industry developments, competitor activities and market trends, and present reports and strategies to the management;
  • Plan, execute, and monitor marketing campaigns across paid and organic channels, analyze data and results to evaluate campaign performance;
  • Collaborate with website vendors to develop landing pages and manage content uploads;
  • Coordinate with internal teams, external vendors and partners to ensure timely campaign launches; and
  • Participate in ad-hoc projects and duties, as assigned by the Director and Assistant Director

What We Offer

A highly competitive salary commensurate with qualifications and experience will be offered, in addition to annual leave and medical benefits. The appointment will attract a contract-end gratuity and University contribution to a retirement benefits scheme, totaling up to 10% of basic salary.

How to Apply

The University only accepts online application for the above post.  Applicants should apply online and upload an up-to-date C.V.  Review of applications will start as soon as possible and continue until October 26, 2026, or until the post is filled, whichever is earlier.

 

The University is an equal opportunities employer and
is committed to equality, ethics, inclusivity, diversity and transparency

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